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Shopping online now accounts for 10% of all retail sales in the UK and is forecast to be worth £30 billion in 2006.
According to the Interactive Media In Retail Group (IMRG) a further £20 billion of non-traditional consumer spending such as gambling and financial services is expected this year. If that wasn't enough, IMRG predict that the Internet will influence another £30 billion of high street retailing as consumers conduct web-based research or react to information found online. In a survey of 3,900 consumers, 44% were planning to increase their online spending in 2006. But 52% were planning to decrease their high street spending. There is a clear spike in sales around Christmas and it gets stronger each year. In 2001-2002 the spike is barely detectable but in 2005-2006, sales in December 2005 was £500 million higher than in October 2005 or January 2006. The spike in 2005 was about 20% on top of the underlying trend. | Year Jan-Dec | £ billion | Change, % | | 2001 | 4.35 | - | | 2002 | 7.75 | 78 | | 2003 | 12.6 | 63 | | 2004 | 17.1 | 36 | | 2005 | 22.3 | 30 | | 2006 | 8.8* | 41** |
*First 4 months only, £30 billion forecast for the whole of 2006. **Compared to the first 4 months in 2005. The figures cover all retail sectors including travel which is the largest proportion of the total. The top 10 most-visited online retailers are: - Amazon UK
- Dell
- Argos
- Tesco
- Play
- Amazon.com
- Expedia
- EasyJet
- RyanAir
- Apple Computer
SignificanceWith 26,000 different companies trading online in the UK, this rapid growth is a warning to retailers that have not adapted to the internet. |